Social Media Marketing Services | Aesthetics

Social media can be a cost-effective way to market your business business, build strong client relationships and attract new customers – an informal and friendly way to keep in touch.

However, it is also time-consuming, demanding and difficult to do well. Getting the right tone of voice and content is key. We help you and your business find your ‘Social Voice’.

Why choose Byanise for your social media?

We already work very successfully with Aesthetic, Spa and Hospitality businesses. We know what makes you tick – and what makes your social followers love you. We understand social media and social marketing for your business.

We also ensure your social media is not operating in a vacuum. To be fully effective your social media needs to work hand-in-hand with your other business marketing channels.  As a full service agency we’ll ensure all your business marketing channels are ‘joined up’ and work together to attract new clients, fill columns and drive profits.

We offer a number of social media marketing options for you and your business.  Just get in touch for more information and to start getting more customers or sales: theteam@byanise.com | Byanise.com

10 Marketing Tips You Ought to Try in 2015

Here at Byanise we are often asked what our best tips are to help you market your business so we have put together our Top 10 Marketing Tips for 2015 and shared them with our local newspaper the KS Chronicle

10 Marketing Tips You Ought to Try

  1.  Stay current. Keep yourself up to date on current statistics, trends, facts and figures that can help you analyse your restaurant marketing plan. Should you make any tweaks to how you market your restaurant? Should you position your restaurant differently?
  2. Have a fully functional website. Can local customers find your business online? Make sure they can with a well-optimized (SEO) website that does what you want it to do. The key is to get them to your website before they find your competitors. You can create a food blog, list daily specials and direct visitors to your social media profiles and online review sites.
  3. Get a social media presence. Strengthen your word of mouth marketing with an interesting, interactive social media presence. This gives you the ability to engage your customers 365 days as year, represent your brand and enlist customers to share their stories. That’s priceless.
  4. Grow your email database. If you compare to direct marketing, email marketing is more efficient, environmentally friendly and a faster way to keep your customers in the know. Promote your e-newsletters through social media, on your website, and inside your restaurant. You will need to decide what will work best for you.
  5. Don’t disregard anything too quickly. The online world is always changing, so it’s important to keep your eye out for new marketing ventures that have the potential to stick around.
  6. Provide enough incentive for people to pay attention. Give your customers incentive to follow you on social media channels or to come into your business, and make it simple for them to do so. Mix it up, don’t be afraid to have fun, and be a part of the local community.
  7. Run Competitions. This is a great way to reward social media fans, grow your fan base, bring in more customers, and promote loyalty. Give customers a chance to win a great prize and you’ll give them another reason to come back again.
  8. Create and implement a customer loyalty program. Send out e-newsletters to those who sign up to be in the program, highlighting exclusive deals. Promote your loyalty program offline and online.
  9. Give your content and marketing material a fresh look. If you already have a great design that works well, this may not be necessary. If you have a boring or outdated content, however, customers may think your business is not enticing as well.
  10. Just ask! Ask your regulars and loyal clients’ offline to ‘Like’ you on Facebook, follow you on Twitter and Instagram, and to also help spread the word.

 

By Lisajane Davies Consultant at Byanise | @MissljDavies  @Byanise_  Byanise.com

 

See a Non-surgical Facelift – Bodyshockers, tonight 10pm on Channel 4

We have all heard by now about the recent survey that revealed a staggering three quarters of people are so dissatisfied with their appearance it has stopped them having their photograph taken.  I am not shy to say that I am one of those people!  But I guess I now work in the right industry to change that and I am becoming my biggest project for 2015.

Despite knowing a fair bit about the industry, it could have been so easy to have fallen into the wrong treatment programme and to have been lead into unnecessary treatments.  And this is why it is even more refreshing that Save Face are pioneering to make the industry a safer place (watch out for their current ad campaign).

I have been looking into all of the vast options that I have as a 40 something woman who is losing volume in her cheeks and face.  I am paying for the years I spent living in Spain with only a bit of carrot balm for protection (no protection).  And so a treatment that I may well be very interested in is a Non-surgical facelift and I will be glued to tonights C4’s Bodyshockers.

I have been having Botox as a preventative treatment for some years and have found that it addresses only 50% of my needs, whilst still looking natural. I heard about this treatment from Silhouette Soft very recently and am seriously thinking about it now and the proof will be in the show it seems.

Tonight sees the television debut at 10pm on Bodyshockers of a patient being treated by Dr Sarah Tonks, a maxillofacial trained surgeon, with an innovative new treatment called SILHOUETTE SOFT®.  This treatment has been shown to redefine the face for those looking for a face lift, restore volume and reduced wrinkles.  Impressively it does this without the need for surgery, only takes half an hour to perform and produces natural results which allow complete facial mobility.  Better still the results improve over time and last up to 18 months.

Our face, our muscles, our fat pads and our skin have a tough job to do and over time we lose the volume in our faces causing the down turn of our faces, with the help of gravity.  And so combating the signs of ageing requires sagging skin to be lifted and to restore volume in the cheek area which hollows as the body’s production of collagen diminishes.

This treatment appears to tackle both issues as it lifts and regenerates – this pioneering treatment uses bidirectional absorbable thread cones. The tension of the thread, which is inserted non-surgically immediately under the top layer of the skin, lifts the sagging tissues immediately.   Then the tiny absorbable cones on the thread (no larger than a sewing knot) anchor themselves into the facial tissues and stimulate the body to produce its own collagen.  This continues over time, increasing the volume of sagging cheeks to restore shapeliness to the face gradually to achieve a natural looking result.    Three months after the initial treatment the face looks even better than it did immediately after the procedure and remains so for a year and a half.

With 55 percent of those surveyed admitting they would consider an anti-ageing facial procedure if no one knew they had had it, and if there was no downtime.   It appears that the SILHOUETTE SOFT® treatment may provide a way to achieve this in 2015.

I also cannot wait to see more of the award winning and celebrity saving Dr Beautiful | Dr Esho  – It really is in his Kiss or the Kiss that he can give you with his lip service.  Watch out for him on BodyShockers and follow him @IAMDRBEAUTIFUL

If you would like to learn more about Dr Sarah Tonks you can be join her tonight tweeting about her Bodyshocks appearance @DrSarahTonks

She is a member of the British College of Aesthetic Medicine, the Royal College of Dental Surgeons and is a member of the editorial board for The Aesthetics Journal, and a journal reviewer for PMFA News, writing regularly for them and other publications. Dr Sarah practices from her private rooms in West Kensington and Harvey Nichols Knightsbridge.

I am looking forward to seeing what these experts can do and then making a plan to get the old me back in 2015!

By Lisajane Davies

Social Selling Workshop | Feb 1 | London

How can I sell using Social Media?  How can I get my message right on Social Media so that people will want to buy from me?  Is my business ready to sell using Social Media?

Have you ever wondered why some people are able to get new leads and ultimately new clients using Social Media?  Are you ready to learn some brilliant tips, facts and information about Social Media and how you can use it effectively for you and your business.  Do you wish there was the right workshop for you?

You are in luck!  We are holding a unique sales focused social media workshop that will give you access to industry experts in the social media and marketing world.   With global thought leaders and sales professionals you can access some of the very best advice there is straight from the horses mouth.

This 5 star Get your Social ON for 2015 workshop will be hosted in the Penthouse Suite of the Hampshire Hotel, Leicester Square on February 1st 2015.  What’s more is you will not only be treated to World-class Speakers, Q&A sessions, Networking, Free Profile Check-ups but you will also have a delicious Afternoon Tea!

We find that we learn much better with a full tummy and a delicious cup of tea!

Just some of our speakers:

We are delighted to announce that International Speaker, Zoe Cairns will be telling you how to ‘Drive Sales and Clients with Social Media.’  You can find Zoe here at her website: zcsocialmedia.com and follow her on Twitter @Zoe_Cairns

We have the successful @TeawithRachael Blogger, Rachael Kinsella telling you how to turn your hobby into a business and become a Blogger (no matter what the industry).

We also have interviews with awesome global industry experts to share with you and a pile of resources for you to take away.

What is different about Get your Social ON workshop?

We don’t just train for half a day and expect you to be experts!  We provide ongoing support and advice through Byanise.com and our Industry Experts are ready to work with on an individual basis too through their training, coaching and VIP Programmes.

Who should attend?

Anyone who wants to use social media to get more clients and to sell more for their business.

You might have a Pub or Restaurant, Work in a Hotel or Spa, Own a Clinic or Beauty business, be an MUA or be any type of Blogger.  Our workshops will help you build a brand, gain access to potential leads and turn them into new clients.

The workshop is on Sunday February 1st 2015 (to allow you to continue running your business) from 11am until 5pm followed by reserved Profile Check-up sessions.  Places are very limited so please email us to reserve your place: social@byanise.com

Eventbrite - Get your Social ON for 2015 | Social Media Workshop

Please share and we look forward to seeing you.

Please share and why not enter here to Win a Ticket

 

The Business of Byanise.com

byanise.com (5)Phew what an exciting month I have had so far and one of the best things that has happened to me and the team is the launch of the gorgeous new website Bynaise.com

I will personally continue to Blog from this website (it has my name all over it!) and talk about all of the things that I review, write about, that interest me and may appeal to you all.

The even more fabulous news is that there is a dedicated team of sales, business, marketing and social people waiting to help your business @Byanise_   email us: theteam@byanise.com

Merry Christmas x

Exciting times for December and 2015

Phew what a month but what an exciting one for me and for my company Byanise and we have got so much going on and so many plans already for 2015.  We are so pleased that our new website will be launching any minute and we are exstatic to have taken on a brilliant new creative team member – more details to follow on this little lady

As we grow, we are finding and experiencing such interesting and inspired ways to promote businesses and this is what we will focus on in 2015.  We are working on brilliant projects from traditional sales and marketing, strategies and competitor intelligence to videos and pod-casts – some really exciting stuff.

Yesterday I was at the Intercontinental Hotel, Park Lane with the lovely ladies from The Secret Tea Society and today I am judging a new menu for a local restaurant.  I am really excited to be attending the Aesthetic Awards next weekend and even more excited about things in the pipeline. Rest assured that Byanise will be working with some very knowledgeable, experienced and interesting people in 2015cropped-kid-bow-t.jpg

I am really pleased to have dusted off that old Post Grad, with a Distinction, that I have in Professional Journalism and really happy to have been published no fewer than 3 times this month in Regional and National Magazines.  I love writing and I love selling and that is what I am good at so it is pretty handy that is what I do for a job!

On top of that I will soon be announcing my new column for a major magazine and my first article is about Non-Surgical Treatments.  I cannot wait to showcase some of the best talent and share it with you all..

The #Tweettetes are a group of wonderful people who met at a brilliant workshop hosted by Antonia Mariconda the Cosmedic Coach.  #Tweettetes are mainly in the Beauty, Aesthetic or Wellness industries they might be Bloggers, Freelancers, Salon Owners, Beauty Bloggers or people looking to promote themselves or their business using ‘Social Marketing’.  We are hosting a brand new event focused on Social Marketing (not just Twitter) for further learning, clarification and training at a superb 5 star venue on February 1st.  There will be guest speakers and podcasts from the very best Social Media and Industry Guru,s and the Goody Bags are looking set to make a girl faint! We are beyond excited and will be launching limited tickets for that very soon so get them while you can.

And as if that was not enough it is the season of goodwill and a busy one at that, cannot wait and I wish you all a very Merry Time indeed.

If you are a Non-Surgical Practitioner or Brand do get in touch or if you would like to guest post I am happy to share.

Email: info@Bynaise.com or call me on 07871 823572

Lisajane x

London Butterflies for your Body! The Story

Who is behind London Butterflies Body-care?London B Logo

London Butterflies is one ex-city executives dream that has become a reality.  Lubna Ahmad gave up the hustle of city life to bring up her children but that was not enough.  At home Lubna decided to re-train and started making her own bespoke handmade beauty products for enthusiastic friends and family, such as body butter, facial creams and home-made soap.  She really enjoyed the process of mixing and blending different combinations and loved the ability to use naturally active indigents, all delicately fragranced.  This hobby grew slowly into a blooming passion with a steady flow of small orders.   On a trip to the Middle East in early 2012 she had her ‘light bulb’ moment.  “I was struck by the intense respect and high regard that was felt for quality heritage products made in the UK”.

Lubna said “I decided to focus on using naturally active ingredients found here in the UK that could be locally sourced keeping London Butterflies products carbon footprint low”. She is passionate about working with only UK based companies, despite having had offers from Shanghai and India for different aspects of her products, she remained firm with her founding principles – The promotion of world class British industry – . The products and brand have also been awarded the coveted ‘Made in Britain’ marque which they use across all our range.

LB tundraLondon Butterflies was created to offer women confident in their skin a range of ‘Premium Economy’ beauty products which are chic, luxurious and elegant using naturally active British ingredients all blended with beautifully delicate fragrances. They feel and smell wonderful and have striking branding and packaging. The products offer quintessential luxury in a jar for women enjoying a wonderful treat.

So where did the name come from?

The name comes from what is arguably the centre of Lubnas’ universe, London!  And Butterflies, the whimsical creatures attracted to delicate fragrances.

Lubna goes on to say that “After months of research I found a family run manufacturer based in Suffolk, which would create these personal individual formulations to the highest standards and quality.  It was also important to me that the products where Paraben free and not tested on animals”.

2 years after this idea was born Lubna received her first stock of our first 4 launch products, which will be followed by 2 shower products.  They will launch via our own website and work in partnership with other quality and like-minded e-commerce retailers.LB Salt Scrub 2

Buy some here: www.notonthehighstreet.com , www.askherfriends.com , www.londonbutterflies.com  & www.birchboxuk.com (Spring 2015)

You can follow London Butterflies here on Twitter and the new website is on the way too.

We hope that you will love the products as much as we do and just as much as out gorgeous customers.